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	<title>Comments on: The Three Pillars of Digital Advertising Optimization</title>
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	<link>http://greghills.com/2009/05/31/the-three-pillars-of-digital-advertising-optimization/</link>
	<description>Thoughts on Digital Media, Technology, and Business</description>
	<lastBuildDate>Tue, 07 Sep 2010 12:08:59 -0700</lastBuildDate>
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		<title>By: Anonymous</title>
		<link>http://greghills.com/2009/05/31/the-three-pillars-of-digital-advertising-optimization/comment-page-1/#comment-95</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Tue, 29 Jun 2010 20:34:00 +0000</pubDate>
		<guid isPermaLink="false">http://greghills.com/?p=5#comment-95</guid>
		<description>Audience - Media - Creative , short and to the point. I was thinking of a fourth pillar: Timing, because it is essential for a good campaign. I learned from &lt;a href=&quot;http://webengine.encoremarketing.com/public/easysaver/privacy_haband.html&quot; rel=follow&gt;easy saver encore marketing&lt;/a&gt; that a good digital advertising campaign has to rely on the three pillars you mentioned and also must begin and end at the right time to have the proper impact.</description>
		<content:encoded><![CDATA[<p>Audience &#8211; Media &#8211; Creative , short and to the point. I was thinking of a fourth pillar: Timing, because it is essential for a good campaign. I learned from <a href="http://webengine.encoremarketing.com/public/easysaver/privacy_haband.html" rel=follow>easy saver encore marketing</a> that a good digital advertising campaign has to rely on the three pillars you mentioned and also must begin and end at the right time to have the proper impact.</p>
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		<title>By: coco1212</title>
		<link>http://greghills.com/2009/05/31/the-three-pillars-of-digital-advertising-optimization/comment-page-1/#comment-62</link>
		<dc:creator>coco1212</dc:creator>
		<pubDate>Tue, 29 Jun 2010 18:34:31 +0000</pubDate>
		<guid isPermaLink="false">http://greghills.com/?p=5#comment-62</guid>
		<description>Audience - Media - Creative , short and to the point. I was thinking of a fourth pillar: Timing, because it is essential for a good campaign. I learned from &lt;a href=&quot;http://webengine.encoremarketing.com/public/easysaver/privacy_haband.html&quot; rel=follow rel=&quot;nofollow&quot;&gt;easy saver encore marketing&lt;/a&gt; that a good digital advertising campaign has to rely on the three pillars you mentioned and also must begin and end at the right time to have the proper impact.</description>
		<content:encoded><![CDATA[<p>Audience &#8211; Media &#8211; Creative , short and to the point. I was thinking of a fourth pillar: Timing, because it is essential for a good campaign. I learned from <a href="http://webengine.encoremarketing.com/public/easysaver/privacy_haband.html" rel=follow rel="nofollow">easy saver encore marketing</a> that a good digital advertising campaign has to rely on the three pillars you mentioned and also must begin and end at the right time to have the proper impact.</p>
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		<title>By: Kylie Batt</title>
		<link>http://greghills.com/2009/05/31/the-three-pillars-of-digital-advertising-optimization/comment-page-1/#comment-49</link>
		<dc:creator>Kylie Batt</dc:creator>
		<pubDate>Tue, 20 Apr 2010 18:26:47 +0000</pubDate>
		<guid isPermaLink="false">http://greghills.com/?p=5#comment-49</guid>
		<description>&lt;strong&gt;Это было и со мной. Можем пообщаться на эту тему. Здесь или в PM....&lt;/strong&gt;

&lt;a href=&quot;http://www.akeramika.ru/?p=255&quot; rel=&quot;nofollow&quot;&gt; &lt;/a&gt; Almost all digital media campaigns involve some element of optimization, and [.......</description>
		<content:encoded><![CDATA[<p><strong>Это было и со мной. Можем пообщаться на эту тему. Здесь или в PM&#8230;.</strong></p>
<p><a href="http://www.akeramika.ru/?p=255" rel="nofollow"> </a> Almost all digital media campaigns involve some element of optimization, and [&#8230;&#8230;.</p>
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		<title>By: Optimizing Beyond Click and Conversion - Greg Hills</title>
		<link>http://greghills.com/2009/05/31/the-three-pillars-of-digital-advertising-optimization/comment-page-1/#comment-5</link>
		<dc:creator>Optimizing Beyond Click and Conversion - Greg Hills</dc:creator>
		<pubDate>Wed, 15 Jul 2009 00:04:09 +0000</pubDate>
		<guid isPermaLink="false">http://greghills.com/?p=5#comment-5</guid>
		<description>[...] my first post, I wrote about how advertising optimization allows marketers to increase ROI by shifting [...]</description>
		<content:encoded><![CDATA[<p>[...] my first post, I wrote about how advertising optimization allows marketers to increase ROI by shifting [...]</p>
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		<title>By: Reducing Friction For The End User in Online Display Advertising</title>
		<link>http://greghills.com/2009/05/31/the-three-pillars-of-digital-advertising-optimization/comment-page-1/#comment-4</link>
		<dc:creator>Reducing Friction For The End User in Online Display Advertising</dc:creator>
		<pubDate>Sun, 21 Jun 2009 19:23:27 +0000</pubDate>
		<guid isPermaLink="false">http://greghills.com/?p=5#comment-4</guid>
		<description>[...] three different silos of creative, contextual/semantic and behavioral/demographic framed succinctly here by Greg Hills. To a degree, &quot;the struggle&quot; continues on the buy side to manually find just the right settings for [...]</description>
		<content:encoded><![CDATA[<p>[...] three different silos of creative, contextual/semantic and behavioral/demographic framed succinctly here by Greg Hills. To a degree, &quot;the struggle&quot; continues on the buy side to manually find just the right settings for [...]</p>
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